An email feast: 40 Thanksgiving subject lines your customers will gobble up

Even before trick-or-treaters started knocking on your door, retailers were hanging up their stockings and began playing holiday jingles. TheDecember holidaysseem to start in early October. And if you feel like you’re missing something, it’s because you are: Thanksgiving!

BetweenBlack Friday, Cyber Monday, Small Business Saturday and Giving Tuesday, Thanksgiving can often be overlooked. After all, your customers are likely too busy feasting, watching football and slipping into tryptophan-induced food comas to shop, right? Well, not exactly. Your customers might be house-bound, but in 2016, consumers spent$1.93 billiononline on Thanksgiving Day, an 11.5 percent increase year-over-year.

We know you have a full plate, but if you want a slice of that pumpkin-spiced revenue pie, you need to remind your subscribers what your business has to offer this holiday season. We collected some of our favorite email subject lines to send before and duringThanksgiving.

  1. Your Holiday Shopping Is On Us! – Dwell
  2. Thank you for being a friend – Nordstrom
  3. Thanksgiving prep made easy: 20% off your order in stores & online. – Pottery Barn
  4. 40% off with a cranberry on top. – American Eagle
  5. Harvest decor. Thanksgiving prep now, pie later – Wayfair
  6. Live the give – TOMS
  7. Happy Thanksgiving + Black Friday Preview! – GrubMarket
  8. A sale so good, you’ll want seconds. –
  9. Giving Thanks – Move Loot
  10. These are the Tools You’ll Need For Thanksgiving – Get Them Now – Martha Stewart
  11. Happy Thanksgiving! Special Savings Inside Just for You – Williams-Sonoma
  12. So are you pre- or post-food coma??? – Dormify
  13. Enjoy 40% Off: A Happy Thanksgiving, Indeed – Barneys New York
  14. What to wear to your #Friendsgiving Brooks Brothers
  15. Happy Turkey Day! The BIGGEST Black Friday doorbusters start NOW online – Old Navy
  16. Pre-Black Friday Deals Just for you.- XOXO
  17. Your Holiday Parties Need These Festive Cocktails –
  18. From Us To You: Happy Thanksgiving! Plus: Enjoy 20% Savings – LivingSocial
  19. Start A New Thanksgiving Traditions + A Home for the #PAWLIDAYS – Zappos
  20. Yappy Thanksgiving Eve! – Barkbox
  21. The perfect Thanksgiving outfit – LOFT
  22. GOBBLE. THIS. UP. 50% off ALL Thanksgiving Essentials +$10 coupon – World Market
  23. The Perfect Thanksgiving: Coming to a restaurant near you – OpenTable
  24. Designing a Beautiful Thanksgiving – Homepolish
  25. This is HUGE. Shop our Thanksgiving sale. – Dillard’s
  26. Give thanks with Farmgirl Flowers- now 10% off! – Farmgirl Flowers
  27. The Best Vegetarian Thanksgiving Main – Epicurious
  28. A Different Kind of Turkey! 97-Pt Wild Turkey Master’s Keep 17 Year Straight– Wine Enthusiast
  29. Dress up your Thanksgiving table in sweet style– See’s Candies
  30. Don’t Forget To Order By Thanksgiving! – Mrs. Fields
  31. Last Change for FREE Thanksgiving Delivery! – CHEFS
  32. A Thanksgiving we’ll never forget – Anthropologie
  33. Where to Buy Your Thanksgiving Turkey – 77
  34. Turkeyed out? Dish up 50% off!- Vera Bradley
  35. How to stay healthy and fit this Thanksgiving – Aetna
  36. 20% off – early bird gets the sale – Jonathan Adler
  37. Thanksgiving Dinner Has Never Been Easier – Munchery
  38. Thanksgiving Eve! 40% Off EVERYTHING! – Heavenly Couture
  39. 14 Delicious Ways to Eat Thanksgiving Leftovers – The Dish from Food & Wine
  40. Happy Thanksgiving from the TCM Shop! We’re Thankful for You! – Turner Classic Movies

Bonus: 10 more subject lines

Are you stuffed from all those subject lines? We hope you saved room for dessert. Here are 10 bonus email subject lines.

  1. Tips and Ideas for a Stylish and Stress-free Thanksgiving – Bed Bath & Beyond
  2. They’re here!! Pre-Black Friday Deals to gobble up

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